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ERA REAL ESTATE PROVIDES NEW ONLINE DESTINATION FOR CONSUMERS SEEKING RESORT, SECOND HOMES
– Resorts.ERA.com launched to meet the needs of rapidly growing market – PARSIPPANY, NJ, May 16, 2005 – To meet the growing demand of homebuyers interested in resort and second homes, ERA Real Estate has launched Resorts.ERA.com. This new Web site is designed specifically to meet the concerns and needs of consumers seeking vacation homes, investment properties, or future retirement residences. Visitors to Resorts.ERA.com can conveniently search for properties categorized by state, or search from a wide variety of criteria such as waterfront locations, ski resorts and golf club communities. The site also allows consumers to quickly connect with an ERA sales associate who specializes in the resort and second home market. In addition, the site provides links to "State and Local Resources", as well as "Market Trends", offering home seekers vital information to help them make their purchase decisions. "This new web site represents a natural extension to our portfolio of consumer resources, and fits seamless into our current Resort Properties International program," said P.J. Martin Smith, senior vice president of marketing for ERA Franchise Systems LLC. "The resort and second home market represents a significant portion of the overall housing market, and this site provides direct access to our database of properties for those individuals considering the purchase of a second home."
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